Real results from real businesses. Our work creates clarity so founders and boards can make better decisions—faster and with more confidence.
Newstone’s work is grounded in the realities of growing businesses: limited time, limited resources, and high expectations. While many client names are confidential, the themes are consistent—building finance functions that support real growth.
Challenge
A small electronic security business was launching with just two people. The founder had a strong commercial model and operational plan, but no finance function, controls, or management reporting. They needed someone who could build that from scratch and help them scale without losing control.
What We Did
Joined as Finance Director and Non-Executive Advisor, setting up the finance function from day one
Started with bookkeeping and basic accounts, then built effective management reporting frameworks as the business grew
Designed and implemented financial controls for cash, suppliers and contracts
Supported operations by designing systems, drafting procedures, mentoring staff and chairing management meetings at a strategic level
Helped shape the business as it expanded into two divisions: electronic security and a 24/7 control room
The business grew from a two-person start-up into a stable, professional company with a turnover of around £4 million. The finance and operational foundations allowed it to scale confidently while maintaining control and visibility.
RELEVANCE FOR NEWSTONE CLIENTS
This case shows how we help founders build robust finance functions early on, so they can scale with clarity and control. Whether it’s a small services business or a multi-site operation, we design systems that support growth, not just compliance.
Challenge
A new E-commerce business was launching in Switzerland with big ambitions, but it was operating in a fast-paced environment with limited financial oversight. The founder needed a hands-on Finance Director to set up the accounting, reporting, and team as sales volumes grew rapidly.
What We Did
Joined as Finance Director and second team member, taking full ownership of the finance function from launch
Oversaw all accounting functions and set up the financial architecture (chart of accounts, reporting, controls)
Implemented daily management reporting so the leadership team could track performance in real time
Recruited and managed an internal finance team as the business scaled
Focused on turning financial data into practical insights for quick, confident decisions
The business scaled to an annual turnover of €10 million. When the company was acquired the finance function was clean, well-documented and ready for integration.
RELEVANCE FOR NEWSTONE CLIENTS
This is typical of how we work with scaling E-commerce or fast-moving businesses: we build high-visibility, low-clutter reporting that supports rapid decision-making. We help founders stop flying blind and start steering based on live data.
Challenge
A specialist digital marketing agency was struggling with its financial and operational foundations. The founders were passionate about the service but needed experienced support that could bridge both finance and operations to create a clearer path for sustainable growth.
What We Did
Joined as Finance Controller and later became Head of Operations, taking on a dual role
Built a proper financial function: reporting, budgeting, forecasting and financial strategy
Took operational oversight: managed sales processes, client contracts, training logistics and internal systems
Acted as a senior team member, helping to shape the business strategy and manage growth
Helped the agency move from a small, reactive model to a structured, scalable business
The agency grew quickly from a startup to an SME business. It became a clear, well-managed organisation ready to move beyond the SME phase.
RELEVANCE FOR NEWSTONE CLIENTS
This case shows how we work at the intersection of finance and operations, especially in fast-growing service businesses. We help clients connect their numbers to their day-to-day reality, so they can grow without breaking what already works.
Challenge
A SaaS company in the construction/building sector had strong product traction, but monthly meetings for the co-founders had become frustrating due to hard-to-interpret financial data, making it hard to plan growth and spend.
They needed a Finance Director who could simplify the numbers and make them truly useful.
What We Did
Simplified bookkeeping practices and established clear, transparent reporting using Google Sheets
Restructured monthly finance meetings to focus on the strategic narrative, not just detailed reconciliations
Provided clear, board-level financial insight and advisory support on key decisions
The business gained a clear, consistent financial picture and much greater confidence in decision-making. The team now focuses on insight and strategy, not just month-end admin.
RELEVANCE FOR NEWSTONE CLIENTS
This case reflects Newstone’s approach: we don’t just “do the numbers” — we make them meaningful. We help growth-stage businesses move from reactive accounting to proactive, board-ready financial management that drives real decisions.
Challenge
A multi-site commercial workspace operator relied heavily on out-of-hours manned guarding across several locations. Costs were high, margins were thin, and traditional intruder alarms were ineffective because tenants needed 24/7 access. Management knew they were overspending on security but couldn’t see a safe alternative.
What We Did
Worked with the leadership team to map real usage patterns, risk points, and failure modes across sites
Designed an integrated security approach combining CCTV, access control, and audio, allowing doors to be monitored for forced entry and held-open events without blocking legitimate tenant access
Set up monitoring through the company’s in-house control room, with clear playbooks for operators and escalation routes for site teams
Significant reduction in out-of-hours guarding costs while maintaining, and in places improving, security coverage. Faster, more consistent incident responses via direct audio challenge from the control room. Clear, board-level reporting on incidents, system performance, and cost savings, turning security from a "black box" cost into a managed, measurable function.
RELEVANCE FOR NEWSTONE CLIENTS
This case shows how Newstone combines operational insight with practical delivery. We don’t just recommend changes—we help implement them, measure them, and report on them at board level.
Challenge
The founder of a regional serviced-office and flexible workspace operator had successfully launched an initial site but was struggling to replicate success in new locations. Fit-outs ran over budget, roles were unclear, and the business relied on a few key individuals to “hold everything together.” Finance and reporting lagged behind operations, making it hard to plan the next phase of growth.
What We Did
Used Jason’s background as a centre manager to define what “good” looks like operationally: roles, responsibilities, service standards, and escalation paths
Helped project-manage new-site fit-outs—from initial specification and security design through to handover and full occupancy—working closely with contractors and suppliers
Introduced basic but robust processes for sales tracking, incident management, and contractor control so each site could operate consistently
With Darren, aligned operational plans to a rolling forecast and cashflow model, so the board could see when and how to fund future openings
New sites opened on more predictable timelines and closer to budget. Less dependency on individual heroes; clearer handbooks and procedures meant new staff could be onboarded faster. The founder gained confidence to plan the next phase of expansion, with a clearer view of both operational capacity and financial headroom.
RELEVANCE FOR NEWSTONE CLIENTS
This case demonstrates how Newstone bridges the gap between operations and finance. We help founders move from reactive firefighting to structured, scalable growth—with clear visibility at every stage.
Building stronger businesses in Milton Keynes and Northampton
314 Midsummer Court, Midsummer Boulevard, Milton Keynes, MK9 2UB
08432 999 365 | hello@newstoneconsulting.co.uk | Company registration number: 16677601 | Privacy Policy
